Insights
Why You Should Focus on First-Party Data Targeting 

First-party data may seem like an overkilled buzzword in the digital space, but it’s anything but.   With Google recently

how to do b2b social media marketing
Content Marketing
How to Do B2B Social Media Marketing

In B2C companies, marketers use various social media channels to reach consumers and influence their purchase decisions. B2B companies are

Email Marketing
Is Drip Marketing Just Another Marketing Buzzword?

Let’s Netflix and Chill.  This phrase appeared back in 2009 when Netflix was growing out to become more popular among

content marketing vs social media marketing
Content Marketing
Content Marketing vs Social Media Marketing: Which Strategy to Use?

Content is king. But which is the best marketing strategy for your business to use: content marketing or social media